Success is often defined as having money, fame, a large house and an expensive
car, or being surrounded by people who do whatever is asked of them.
Well-known success coach and author, Vinny Roazzi debunks that myth.
Roazzi challenges people to define success in a completely new way, saying
that materialism is not enough.
"Success is not in the doing, it's in the being,"
Roazzi says. "Therefore, success is not only physical and mental. It's
also spiritual. Authentic success on the outside is simply a reflection
of success on the inside."
This assertion and several others that contradict conventional wisdom
about how to become wealthy and lead a fulfilling life are explained in
Roazzi's new book, "The Spirituality of Success: Getting Rich with
Integrity."
Roazzi is a success trainer for a large public corporation and has spent
the last 12 years helping people redefine and achieve success. Roazzi is
also the executive director of marketing and development for the
Alliance for Affordable Services, a national association of 65,000 small
businesses.
Here are five tips from Roazzi for getting rich with integrity:
1. Know yourself. Your life's continual affirmation of your core values
is elemental to long-lasting success.
2. Focus. Popular sayings such as, "Don't put all your eggs in one
basket," or "Always leave a door open," can kill success. Find one point
upon which to concentrate all of your energy.
3. Be careful of goal-setting strategies. Goals should not be
ego-centered. Have a goal that helps other people, and in the end you
will be helped. Don't choose goals that are below your natural-born
potential.
4. Don't buy into society's "hype." Concern yourself only with what is
real. To define what is real, ask yourself what items or activities
would be most important if you knew you had only one month left to live.
5. There is no chance; there are no accidents. When it comes to cause
and effect in your life, consciously or unconsciously, you cause your
own effects.
Many of Roazzi's insights about success were gleaned during time he
spent recovering from substance abuse and subsequently studying not only
why some people succeeded, but also why many people fail in their quest
to achieve financial and emotional security.
"This is the first book written about achieving success by studying
failure," Roazzi says. The insights he gleaned from studying both sides
of the coin were the impetus he needed to make changes that turned his
life around, from drug addict at age 36 to multi-millionaire in his 40s.
"Some of my findings refute some of the generally accepted beliefs about
the achievement of success," Roazzi says. "For example, most Americans
believe that if you save money in a 401(k), you'll have a secure
retirement. And yet, by their 65th birthday, 93 percent of Americans
require the financial support of family and friends or Social Security
just to provide for the basic necessities," Roazzi says. "Here, in the
greatest country in the world for opportunity, and after 40 to 50 years
of hard work, 93 percent of Americans achieve -- poverty!"
Roazzi's studies led him to the discovery that success is a science and
can be duplicated by anyone, regardless of age. He believes that success
is not about "dogs eating dogs" or only the strong surviving. "Success
is natural," he says. "It has a flow. It feels good and it is genuine."
But failure is also natural, and most people have been conditioned to
choose failure over success.
Roazzi's book is organized into 35 chapters, designed to be read and
contemplated a day at a time, so that in just over a month, anyone can
learn the natural laws related to achieving success and begin to make
the changes needed to become successful. He debunks many popular myths
of today's popular success formulas, and instead highlights the
scientific principles behind many achievement techniques such as
visualization, focus and positive thinking.
Roazzi incorporates examples from his personal history to illustrate how
success can be achieved with integrity and how achieving success is not
only about a bank account, but about how people live their lives. The
book also includes "points to ponder" at the conclusion of each chapter
that recap the main points and provide a basis for thoughtful
introspection as readers begin their quest toward a more successful
life.
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